Marketing and communication tools for libraries

Digital marketing automation designed for you

 

Libraries have much to communicate with their communities ranging from event invitations to highlighting new materials or announcing a change in open hours and much more. With Vega Promote, your staff can design, draft and schedule targeted messages, while ensure patron data is kept safe.

• Build email messages that match your library branding. No need for a graphic designer or coding. Vega Promote includes a simple, easy-to-use tool for designing visual and professional-looking emails for desktop or mobile viewing. Insert images from our extensive free database of options and customize design and colors to match your library branding.
• Smart design tools simplify your work. Create and save custom email templates to use while crafting your email campaigns in Vega Promote. Libraries can also save unique “Design Blocks” within the email editor to drag and drop common elements (such as headers, contact us, hours of operation, etc.) right into templates and new email campaigns.
• Free image library. Vega Promote gives access to over 4 million high-resolution images, that are licensed to be used freely in your emails. Search the image database and insert images directly into emails.
• Tag and segment contacts. By creating interest categories for easy segmentation such as “gardening” or “children’s programs”, you can tailor your communications and send emails by segment.
• Simplify disparate contact lists with one platform. Vega Promote seamlessly integrates with Polaris and Sierra to give you one view of all contacts in a secure ecosystem. No need to build, export, import and manage multiple email lists across several third-party platforms just to communicate with your community.